INSIGHT REBUILD KIT – regenerating shampoo and heat protectant serum for damaged hair

KIT CONTAINS

* INSIGHT REBUILD HOME CARE REGENERATING SHAMPOO – professional shampoo for brittle and damaged hair – 350 ml
* INSIGHT REBUILD THERMOPROTECTIVE SERUM – leave-in regenerating serum for damaged hair – 100 ml 

DESCRIPTION

The INSIGHT REBUILD KIT combines regenerating cleansing and thermal protection and is designed for fragile, damaged, bleached, chemically treated or stressed hair from frequent use of hair dryers, straighteners and irons.

The Regenerating Shampoo, formulated without sulphate surfactants, delicately cleanses while respecting the hydration of the fiber and helps improve strength, elasticity and shine.

The Heat Protector Serum completes the pre-styling routine: it is a leave-in treatment that protects from heat up to 230°C, helps prevent breakage and combats frizz without weighing it down. The routine is also ideal as a home maintenance of the professional INSIGHT REBUILD treatment. 

BENEFITS

* Helps strengthen the hair fiber
* Ideal for fragile, treated and damaged hair
* Improves elasticity, softness and brightness
* Helps reduce the risk of breakage
* Shampoo without sulphate surfactants
* Protects from the heat of hairdryers, straighteners and irons up to 230°C
* Helps control frizz
* Makes styling and combing easier
* Light serum without rinsing
* Ideal as home maintenance of the REBUILD professional treatment 

MAIN INGREDIENTS

Vegetable Phytokeratin: complex of vegetable proteins that helps strengthen the hair structure, improving its resistance and elasticity.

Brown and Red Algae Extracts: help protect the fiber and improve its elasticity and resistance.

Pracaxi oil: present in the serum, nourishes and regulates the fiber, improving softness and frizz control.

Zhu Ling Mushroom Extract: contributes to heat protection and helps preserve hydration during styling. 

HOW TO USE IT

1. INSIGHT REBUILD HOME CARE REGENERATING SHAMPOO: apply to wet hair and delicately massage scalp and lengths. Rinse thoroughly and, if necessary, repeat the application.

2. INSIGHT REBUILD THERMOPROTECTIVE SERUM: apply a small amount to towel-dried hair, distributing it evenly over lengths and ends. Do not rinse and proceed with hairdryer and styling.

The serum can also be used on dry hair before straightening or ironing. 

THE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS

In our salons we use the INSIGHT REBUILD line when the hair is fragile, sensitized or compromised by bleaching, coloring, technical treatments and frequent use of hot tools.

We recommend always applying the Heat Protector Serum before drying or using a straightener and iron. Heat protection is essential to avoid further stressing an already sensitized fiber.

For particularly damaged hair, we recommend completing the routine with INSIGHT REBUILD HOME CARE REGENERATING CONDITIONER. 

FREQUENTLY ASKED QUESTIONS

Who is the INSIGHT REBUILD KIT suitable for?
For brittle, damaged, bleached, chemically treated or frequently subjected to heat hair.

Does the shampoo contain sulfates?
It is formulated without sulphate surfactants and gently cleanses while respecting the hair fibre. 

Is the serum really a heat protectant?
Yes. It protects hair from the heat of hairdryers, straighteners and irons up to 230°C. 

Does the serum need to be rinsed off?
No. It is a leave-in treatment and must remain on the hair.

Can I also apply it on dry hair?
Yes. It can be used on dry hair before using a straightener or iron

WARNINGS

For external use only. Avoid contact with eyes. In case of contact, rinse thoroughly with water. Keep out of reach of children.

Formulations may be updated by the manufacturer; always refer to the INCI shown on the packaging.