{"product_id":"kit-insight-blonde","title":"KIT INSIGHT BLONDE – anti-yellow routine for blonde, bleached, gray and white hair","description":"\u003cp\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003eBLONDE INSIGHT KIT\u003c\/span\u003e\u003cspan\u003e it is the professional routine designed to keep blond, bleached, gray and white hair bright and with cool reflections. Consisting of \u003c\/span\u003e\u003cspan\u003eINSIGHT BLONDE COLD REFLECTIONS BRIGHTENING SHAMPOO\u003c\/span\u003e\u003cspan\u003e e \u003c\/span\u003e\u003cspan\u003eINSIGHT BLONDE COLD REFLECTIONS HAIR MASK\u003c\/span\u003e\u003cspan\u003e, helps neutralize unwanted yellow and orange reflections, enhancing the brilliance of the color without sacrificing softness and hydration. The line is formulated with \u003c\/span\u003e\u003cspan\u003eorganic chestnut extract\u003c\/span\u003e\u003cspan\u003e, which helps protect the hair fiber, improve its hydration and preserve the shine of blonde hair. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHAT THE KIT CONTAINS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eINSIGHT BLONDE COLD REFLECTIONS BRIGHTENING SHAMPOO\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eINSIGHT BLONDE COLD REFLECTIONS HAIR MASK\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eNeutralizes yellow and orange reflections.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnhances the cold highlights of blonde.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGives shine to blond, gray and white hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGently cleanses without drying the hair fiber.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNourishes and hydrates treated hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair soft, silky and shiny.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for natural or bleached hair. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMAIN INGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOrganic Chestnut Extract\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003eRich in vitamins and minerals, it helps protect the hair fiber, improving its hydration, elasticity and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cspan\u003eApply \u003c\/span\u003e\u003cspan\u003eINSIGHT BLONDE COLD REFLECTIONS BRIGHTENING SHAMPOO\u003c\/span\u003e\u003cspan\u003e on wet hair.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMassage delicately, insisting on the areas with warmer reflections.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLeave on \u003c\/span\u003e\u003cspan\u003e2-3 minutes\u003c\/span\u003e\u003cspan\u003e, then rinse thoroughly.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eApply \u003c\/span\u003e\u003cspan\u003eINSIGHT BLONDE COLD REFLECTIONS HAIR MASK\u003c\/span\u003e\u003cspan\u003e on lengths and ends.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLeave on \u003c\/span\u003e\u003cspan\u003e5-10 minutes\u003c\/span\u003e\u003cspan\u003e and rinse thoroughly. Use the routine once or twice a week or according to the needs of your blonde. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHY CHOOSE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOver time, sun, heat, pollution and frequent washing can make blondes dull and tend towards yellow. The \u003c\/span\u003e\u003cspan\u003eBLONDE INSIGHT KIT\u003c\/span\u003e\u003cspan\u003e it was developed to keep the color cool and bright, neutralizing unwanted reflections and simultaneously nourishing the hair fibre. The result is a brighter, more elegant and uniform blonde with every use. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo avoid excessive pigmentation, use the \u003c\/span\u003e\u003cspan\u003eBLONDE INSIGHT KIT\u003c\/span\u003e\u003cspan\u003e once or twice a week alternating it with your usual routine. After each treatment, always apply a heat protectant before drying to preserve brightness, softness and durability of the color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFREQUENTLY ASKED QUESTIONS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWho is the INSIGHT BLONDE KIT suitable for?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt is ideal for natural blonde, bleached, highlighted, gray or white hair that wishes to maintain cool, bright highlights. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDoes it eliminate yellow reflections?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYes. The purple pigments present in the line help to neutralize yellow and orange reflections, enhancing the cold shades of blonde. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCan I use it with every wash?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt is recommended to use it \u003c\/span\u003e\u003cspan\u003eonce or twice a week\u003c\/span\u003e\u003cspan\u003e, alternating it with a specific shampoo for your hair type, so as to maintain the right balance of tone. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDoes the mask weigh down the hair?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNo. It nourishes and hydrates the hair fiber leaving the hair soft, shiny and easily detangleable. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Insight","offers":[{"title":"200ml \/ 350ml","offer_id":50616194728279,"sku":null,"price":53.0,"currency_code":"EUR","in_stock":true},{"title":"200ml \/ 900ml","offer_id":50616194761047,"sku":null,"price":67.0,"currency_code":"EUR","in_stock":true},{"title":"400ml \/ 350ml","offer_id":50616194793815,"sku":null,"price":63.1,"currency_code":"EUR","in_stock":true},{"title":"400ml \/ 900ml","offer_id":50616194826583,"sku":null,"price":77.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/KIT-INSIGHT-BLONDE.jpg?v=1750755224","url":"https:\/\/enzorutiglianoparrucchieri.com\/en\/products\/kit-insight-blonde-anti-yellow-routine-for-blonde-bleached-gray-and-white-hair","provider":"Enzo Rutigliano Parrucchieri","version":"1.0","type":"link"}