{"title":"MY.ORGANICS MY.PURE – NATURAL TREATMENT","description":"\u003cp\u003e\u003cstrong\u003eMY.ORGANICS MY.PURE\u003c\/strong\u003e\u003cspan\u003e it is the professional line made with a high percentage of \u003c\/span\u003e\u003cspan\u003ecertified natural ingredients\u003c\/span\u003e\u003cspan\u003e, ideal for those who want a delicate haircare routine that respects the scalp and hair fiber. It includes shampoo, conditioner, butter, oil, two-phase spray and kits designed to nourish, illuminate and protect hair with certified formulas.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDISCOVER ALL MY.ORGANICS LINES\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAre you looking for a different line? Discover all the professional lines \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS\u003c\/span\u003e\u003cspan\u003e and find the one best suited to your hair's needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"https:\/\/rutigliano-parrucchieri.myshopify.com\/collections\/my-organics\"\u003e\u003cb\u003eDISCOVER ALL THE COLLECTIONS\u003c\/b\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[{"product_id":"my-organics-my-pure-shampoo","title":"MY.ORGANICS MY.PURE SHAMPOO – Nourishing and illuminating shampoo","description":"\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"3\" role=\"tab\" aria-controls=\"elementor-tab-content-4983\" aria-expanded=\"true\" tabindex=\"0\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-69455a8 e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"69455a8\" data-element_type=\"container\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-3c713f9 elementor-widget-mobile__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"3c713f9\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-shortcode\"\u003e\n\u003cdiv class=\"custom-bio-message\"\u003eThis product is made with a high percentage of natural ingredients or components, respecting people and the environment.🍀\u003c\/div\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-element elementor-element-70ba66f e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"70ba66f\" data-element_type=\"container\" id=\"descrizione\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-2f83534 elementor-tabs-view-horizontal elementor-widget elementor-widget-tabs\" data-id=\"2f83534\" data-element_type=\"widget\" id=\"product-tab\" data-widget_type=\"tabs.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-tabs\"\u003e\n\u003cdiv class=\"elementor-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\"\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\n\u003cp\u003e\u003cstrong\u003eMY.ORGANICS MY.PURE Shampoo – Nourishing and illuminating shampoo\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFORMAT: 250 ML\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Shampoo\u003c\/span\u003e\u003cspan\u003e is a nourishing and illuminating professional shampoo, formulated with \u003c\/span\u003e\u003cspan\u003e97.5% certified natural origin ingredients\u003c\/span\u003e\u003cspan\u003e and suitable for \u003c\/span\u003e\u003cspan\u003eall hair types\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe formula is enriched with essential oils \u003c\/span\u003e\u003cspan\u003eLavender, Juniper and Eucalyptus\u003c\/span\u003e\u003cspan\u003e, which characterize the fresh and sensorial experience of the MY.PURE line. The botanical extracts of \u003c\/span\u003e\u003cspan\u003eVerbena, Witch Hazel and Linseed\u003c\/span\u003e\u003cspan\u003e they help nourish and take care of scalp and hair, helping to leave hair looking longer \u003c\/span\u003e\u003cspan\u003esoft, vital and luminous\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe presence of \u003c\/span\u003e\u003cspan\u003eHydrolyzed mullein\u003c\/span\u003e\u003cspan\u003e, a characteristic ingredient of the MY.PURE illuminating formula, helps to enhance the natural shine of the hair. The formula also contains humectants and nutrients that help maintain hydration without weighing down the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUsed as a cleansing step in your routine \u003c\/span\u003e\u003cspan\u003eMY.PURE\u003c\/span\u003e\u003cspan\u003e, prepares the hair for the next use of \u003c\/span\u003e\u003cspan\u003eMY.PURE Conditioner\u003c\/span\u003e\u003cspan\u003e and, finally, of \u003c\/span\u003e\u003cspan\u003eMY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e without rinsing. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIDEAL FOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAll hair types. Ideal for those who want a shampoo suited to their usual routine, capable of cleansing their hair and helping to maintain it \u003c\/span\u003e\u003cspan\u003enourished, vital and naturally luminous\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eCleanses scalp and hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps nourish the hair fiber\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIt helps to enhance the natural shine of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps maintain hydration without weighing you down\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair more vital and cared for\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eContains 97.5% certified natural origin ingredients\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal as the first cleansing step of the MY.PURE routine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMAIN INGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLAVENDER:\u003c\/span\u003e\u003cspan\u003e essential oil that contributes to the characteristic aromatic and sensorial experience of the MY.PURE line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eJUNIPER:\u003c\/span\u003e\u003cspan\u003e characteristic botanical ingredient of the line, present in the form of essential oil.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEUCALYPTUS:\u003c\/span\u003e\u003cspan\u003e completes the fresh and distinctive aromatic profile of the formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMullein:\u003c\/span\u003e\u003cspan\u003e present in the form of hydrolyzed flower extract, it is a characteristic ingredient of the MY.PURE illuminating formula and helps to enhance the natural luminosity of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVERBENA AND WITCH WITCH:\u003c\/span\u003e\u003cspan\u003e botanical extracts that complete the formula dedicated to the care of scalp and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLINSEED:\u003c\/span\u003e\u003cspan\u003e rich in nourishing components, they contribute to the care and cosmetic hydration of skin and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe formula also contains \u003c\/span\u003e\u003cspan\u003eSodium PCA, Fructose, Inositol, Niacinamide, Glycine, Glycerin, Sodium Lactate and Urea\u003c\/span\u003e\u003cspan\u003e, components that contribute to the hydrating and conditioning action of the product. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Shampoo\u003c\/span\u003e\u003cspan\u003e on wet hair and gently massage the scalp with your fingertips until a soft foam forms.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRinse thoroughly and repeat the application if necessary.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eContinue with \u003c\/span\u003e\u003cspan\u003eMY.PURE Conditioner\u003c\/span\u003e\u003cspan\u003e to complete the treatment phase. For a complete routine, apply subsequently \u003c\/span\u003e\u003cspan\u003eMY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e on damp hair, after shaking the bottle well.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen washing, concentrate the shampoo mainly on the \u003c\/span\u003e\u003cspan\u003ecute\u003c\/span\u003e\u003cspan\u003e, massaging delicately with your fingertips. Avoid vigorously scrubbing the lengths: the foam that flows during rinsing is enough to cleanse the rest of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDosing the shampoo correctly is important: a greater quantity does not necessarily mean better cleansing. Distribute the product evenly and, if necessary, make a second application.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor a complete MY.PURE routine, continue with \u003c\/span\u003e\u003cspan\u003eMY.PURE Conditioner\u003c\/span\u003e\u003cspan\u003e and ends with \u003c\/span\u003e\u003cspan\u003eMY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e without rinsing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIf you also use \u003c\/span\u003e\u003cspan\u003eMY.PURE Oil\u003c\/span\u003e\u003cspan\u003e or \u003c\/span\u003e\u003cspan\u003eMY.PURE Butter\u003c\/span\u003e\u003cspan\u003e, remember that they are treatments \u003c\/span\u003e\u003cspan\u003epre-shampoo\u003c\/span\u003e\u003cspan\u003e and must therefore be used \u003c\/span\u003e\u003cspan\u003ebefore cleansing\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWARNINGS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvoid contact with eyes. In case of contact, rinse thoroughly. For external use only. For the complete list of ingredients and the most up-to-date warnings, always refer to the original product packaging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eALSO DISCOVER THE COMPLETE LINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete your routine with all the products in the line \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE\u003c\/span\u003e\u003cspan\u003e, formulated with certified natural ingredients to cleanse, nourish and illuminate hair while respecting its natural balance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/rutigliano-parrucchieri.myshopify.com\/collections\/my-organics-my-pure\"\u003e\u003cb\u003eDISCOVER THE ENTIRE MY.PURE COLLECTION\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cstrong\u003eCOMPOSITION\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"elementor-tab-content-4983\" class=\"elementor-tab-content elementor-clearfix elementor-active\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-4983\" tabindex=\"0\"\u003e\n\u003cp\u003eWater [Water] (Eau), Sodium coco-sulfate, Cocamidopropyl betaine, Decyl glucoside, Coco-betaine, Glycerin, Sodium benzoate, Hydrolyzed verbascum thapsus flower, Verbenaofficinalis flower\/leaf extract, Hamamelis virginiana (Witch hazel)leaf extract (*), Linum usotatissimum (Linseed) seed extract (*), Guarhydroxypropyltrimonium chloride, Lavandula hybrida oil, Eucalyptusglobulus leaf oil, Juniperus communis (Juniper) fruit oil, Fructose, Glycine, Inositol, Niacinamide, Urea, Linalool, Lactic acid, Sodium lactate, Sodium PCA, Benzyl alcohol, Potassium sorbate, Limonene.\u003c\/p\u003e\n\u003cp\u003e*from organic agriculture\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MY.ORGANICS","offers":[{"title":"Default Title","offer_id":48104066351447,"sku":"","price":30.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/41E62DAC-19E1-44DF-95EA-DA65B4FB4699.jpg?v=1781179274"},{"product_id":"my-organics-my-pure-conditioner","title":"MY.ORGANICS MY.PURE CONDITIONER – Fortifying and illuminating conditioner","description":"\u003cdiv class=\"elementor-element elementor-element-69455a8 e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"69455a8\" data-element_type=\"container\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-3c713f9 elementor-widget-mobile__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"3c713f9\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-shortcode\"\u003e\n\u003cdiv class=\"custom-bio-message\"\u003eThis product is made with a high percentage of natural ingredients or components, respecting people and the environment.🍀\u003c\/div\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-element elementor-element-70ba66f e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"70ba66f\" data-element_type=\"container\" id=\"descrizione\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-2f83534 elementor-tabs-view-horizontal elementor-widget elementor-widget-tabs\" data-id=\"2f83534\" data-element_type=\"widget\" id=\"product-tab\" data-widget_type=\"tabs.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-tabs\"\u003e\n\u003cdiv class=\"elementor-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\"\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\n\u003cp\u003e\u003cstrong\u003eMY.ORGANICS MY.PURE Conditioner – Fortifying and illuminating conditioner\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFORMAT: 250 ML\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eMY.ORGANICS MY.PURE Conditioner is a delicate, fortifying and illuminating conditioner, designed to take care of all hair types and also ideal for frequent use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eThe formula contains over 97.9% certified natural origin ingredients and combines selected botanical ingredients to nourish and care for the hair fiber, helping to leave hair softer, silkier, brighter and easier to manage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eEnriched with Juniper oil, Mullein flower extract, Witch Hazel and Linseed, together with Vitamin B3 and Betaine, it contributes to the hydration and care of skin and hair without sacrificing softness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eHydrolyzed Mullein, present in the formula, is the ingredient behind the illuminating cosmetic technology characteristic of the MY.PURE line, designed to enhance the natural luminosity of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eUsed after MY.PURE Shampoo, it completes the washing and treatment phase and prepares the hair for the subsequent use of MY.PURE Biphasic. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIDEAL FOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAll hair types, especially for those who want a delicate conditioner to use frequently. Ideal for hair that needs greater softness, hydration, silkiness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eNourishes and helps fortify the hair fiber\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eIt gives softness and silkiness\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps enhance the natural shine of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eContributes to the hydration of skin and hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMakes combing and length management easier\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eAlso ideal for frequent use\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eContains over 97.9% certified natural origin ingredients\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eComplete the MY.PURE routine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMAIN INGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eJUNIPER: characteristic botanical ingredient of the MY.PURE line, contributes to the cosmetic action and the particular sensorial experience of the treatment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eVERBASCU: present in the form of hydrolyzed flower extract, it is a characteristic ingredient of the MY.PURE illuminating formula and helps to enhance the natural luminosity of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eWITCH WITCH: botanical extract that completes the formula dedicated to the care of skin and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eLINSEED: rich in nourishing components, they help keep hair and scalp hydrated and help improve softness and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eVITAMIN B3: completes the formula dedicated to the care and cosmetic well-being of skin and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eBETAINE: contributes to the hydrating and conditioning action of the product, helping to leave hair softer and more manageable. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAfter cleansing with MY.ORGANICS MY.PURE Shampoo, apply MY.PURE Conditioner to damp hair, distributing the product evenly, especially along the lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eLeave to act for the time indicated on the package, then rinse thoroughly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eTo complete the routine, subsequently apply MY.PURE Biphasic to damp hair, after shaking the bottle well.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAfter shampooing, delicately eliminate excess water before applying conditioner: this way you avoid excessively diluting the product and can distribute it better over the lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eConcentrate the conditioner above all on the areas that need greater softness and combability. On fine hair use a moderate amount to preserve lightness and volume; on thicker, drier or fuller hair you can modulate the quantity based on the needs of the lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eFor a complete MY.PURE routine, use MY.PURE Shampoo, follow with MY.PURE Conditioner and complete with MY.PURE Biphasic without rinsing. If you also use MY.PURE Oil, remember that it is a treatment to be applied before shampooing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWARNINGS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAvoid contact with eyes. In case of contact, rinse thoroughly. For external use only. For the complete list of ingredients and the most up-to-date warnings, always refer to the original product packaging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eALSO DISCOVER THE COMPLETE LINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete your routine with all the products in the line \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE\u003c\/span\u003e\u003cspan\u003e, formulated with certified natural ingredients to cleanse, nourish and illuminate hair while respecting its natural balance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/rutigliano-parrucchieri.myshopify.com\/collections\/my-organics-my-pure\"\u003e\u003cb\u003eDISCOVER THE ENTIRE MY.PURE COLLECTION\u003c\/b\u003e\u003c\/a\u003e \u003c\/p\u003e\n\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003cstrong\u003eCOMPOSITION\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"elementor-tab-content-4983\" class=\"elementor-tab-content elementor-clearfix elementor-active\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-4983\" tabindex=\"0\"\u003e\n\u003cp\u003eAqua [Water] (Eau), Cetearyl alcohol, Behenamidopropyldimethylamine, Betaine, Lavandula hybrida oil, Glycerin, Eucalyptusglobulus leaf oil, Juniperus communis (Juniper) fruit oil, Hydrolyzedverbascum thapsus flower, Verbena officinalis flower\/leaf extract, Hamamelis virginiana (Witch hazel) leaf extract (*), Linum usotatissimum (Linseed) seed extract (*), Sodium lactate, Sodium PCA, Fructose, Urea, Niacinamide, Inositol, Glycine, Benzyl alcohol, Lactic acid, Limonene, Linalool, Sodium benzoate, Potassium sorbate.\u003c\/p\u003e\n\u003cp\u003e*from organic agriculture\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MY.ORGANICS","offers":[{"title":"Default Title","offer_id":48104073691479,"sku":"","price":32.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/7F769840-B606-47AC-997F-28A2E95D36F4.jpg?v=1781179333"},{"product_id":"my-organics-my-pure-biphasic-150ml","title":"MY.ORGANICS MY.PURE BIPHASIC – Fortifying and illuminating biphasic spray","description":"\u003cdiv class=\"elementor-element elementor-element-69455a8 e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"69455a8\" data-element_type=\"container\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-3c713f9 elementor-widget-mobile__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"3c713f9\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-shortcode\"\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\u003cstrong\u003eMY.ORGANICS MY.PURE BIPHASIC – Fortifying and illuminating biphasic spray\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\n\u003cbr\u003eThis product is made with a high percentage of natural ingredients or components, respecting people and the environment.🍀\u003c\/div\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-element elementor-element-70ba66f e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"70ba66f\" data-element_type=\"container\" id=\"descrizione\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-2f83534 elementor-tabs-view-horizontal elementor-widget elementor-widget-tabs\" data-id=\"2f83534\" data-element_type=\"widget\" id=\"product-tab\" data-widget_type=\"tabs.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-tabs\"\u003e\n\u003cdiv class=\"elementor-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\"\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Biphasic – Fortifying and illuminating biphasic spray\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFORMAT: 150 ML\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e it is a professional biphasic treatment \u003c\/span\u003e\u003cspan\u003ewithout rinsing\u003c\/span\u003e\u003cspan\u003e, designed to nourish, fortify and illuminate hair without weighing it down.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts formula contains over \u003c\/span\u003e\u003cspan\u003e97.5% certified natural origin ingredients\u003c\/span\u003e\u003cspan\u003e and combine \u003c\/span\u003e\u003cspan\u003eLavender oil, Shea Butter and Mango juice\u003c\/span\u003e\u003cspan\u003e to take care of the hair fiber and help make hair softer, nourished and shiny.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe extracts of \u003c\/span\u003e\u003cspan\u003eEucalyptus, Juniper, Verbena and Passiflora\u003c\/span\u003e\u003cspan\u003e, together with \u003c\/span\u003e\u003cspan\u003eVitamin B3 and Panthenol\u003c\/span\u003e\u003cspan\u003e, complete the formula by contributing to the hydration and protection of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe particular biphasic formula must be \u003c\/span\u003e\u003cspan\u003eshaken before each use\u003c\/span\u003e\u003cspan\u003e to correctly mix the two phases. Sprayed on damp hair, it completes the MY.PURE routine with a light and practical treatment that \u003c\/span\u003e\u003cspan\u003edoes not require rinsing\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt is particularly suitable for \u003c\/span\u003e\u003cspan\u003enormal, fine, curly and frizzy hair\u003c\/span\u003e\u003cspan\u003e. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIDEAL FOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNormal, fine, curly and frizzy hair that needs greater hydration, softness, shine and manageability. Ideal for those who want a light leave-in treatment that helps take care of the hair fiber without weighing it down.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps nourish and fortify the hair fiber\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGives natural shine to the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps keep hair hydrated and protected\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps improve softness and manageability\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDoes not require rinsing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLight biphasic formula\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for normal, fine, curly and frizzy hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eContains over 97.5% certified natural origin ingredients\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMAIN INGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLAVENDER OIL:\u003c\/span\u003e\u003cspan\u003e contributes to the botanical and sensorial component of the formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSHEA BUTTER:\u003c\/span\u003e\u003cspan\u003e helps nourish and soften the hair fiber.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMANGO JUICE:\u003c\/span\u003e\u003cspan\u003e completes the nourishing action of the formula and contributes to cosmetic hair care.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEUCALYPTUS AND JUNIPER:\u003c\/span\u003e\u003cspan\u003e botanical ingredients characteristic of the MY.PURE line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVERBENA AND PASSION FLOWER:\u003c\/span\u003e\u003cspan\u003e plant extracts that complete the biphasic treatment formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVITAMIN B3 AND PANTHENOL:\u003c\/span\u003e\u003cspan\u003e contribute to the hydrating and protective action of the formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe formula also contains \u003c\/span\u003e\u003cspan\u003eHydrolyzed mullein, witch hazel, lemon and linseed\u003c\/span\u003e\u003cspan\u003e. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShake the bottle well before use\u003c\/span\u003e\u003cspan\u003e to correctly mix the two phases.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVaporize \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e on damp hair from a distance of approx \u003c\/span\u003e\u003cspan\u003e20–30 cm\u003c\/span\u003e\u003cspan\u003e. Distribute the product evenly with your fingers or with a comb.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDo not rinse\u003c\/span\u003e\u003cspan\u003e and proceed with drying and styling as desired. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBeing a two-phase product, \u003c\/span\u003e\u003cspan\u003eAlways shake it well before each use\u003c\/span\u003e\u003cspan\u003e: this step is essential to correctly mix the two phases of the formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSpray the product evenly on damp hair, maintaining a distance of approx \u003c\/span\u003e\u003cspan\u003e20–30 cm\u003c\/span\u003e\u003cspan\u003e. On fine hair, use a few well-distributed sprays to preserve lightness and volume; on thicker, curly or frizzy hair you can modulate the quantity according to the needs of the lengths.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor a complete MY.PURE routine, use it as \u003c\/span\u003e\u003cspan\u003elast step without rinsing after MY.PURE Shampoo and MY.PURE Conditioner\u003c\/span\u003e\u003cspan\u003e. If you also use \u003c\/span\u003e\u003cspan\u003eMY.PURE Oil\u003c\/span\u003e\u003cspan\u003e, remember that the latter must be applied \u003c\/span\u003e\u003cspan\u003ebefore shampooing\u003c\/span\u003e\u003cspan\u003e as a pre-cleansing treatment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWARNINGS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvoid contact with eyes. In case of contact, rinse thoroughly. For external use only. For the complete list of ingredients and the most up-to-date warnings, always refer to the original product packaging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eALSO DISCOVER THE COMPLETE LINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete your routine with all the products in the line \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE\u003c\/span\u003e\u003cspan\u003e, formulated with certified natural ingredients to cleanse, nourish and illuminate hair while respecting its natural balance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/rutigliano-parrucchieri.myshopify.com\/collections\/my-organics-my-pure\"\u003e\u003cb\u003eDISCOVER THE ENTIRE MY.PURE COLLECTION\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cstrong\u003eCOMPOSITION\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"elementor-tab-content-4983\" class=\"elementor-tab-content elementor-clearfix elementor-active\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-4983\" tabindex=\"0\"\u003e\n\u003cp\u003eAqua [Water] (Eau), Propanediol, Glycerin, Lauryllactate, Behenamidopropyl dimethylamine, Urea, Lavandula hybridaoil, Butyrospermum parkii (Shea) butter, Eucalyptus globulus leaf oil,Juniperus communis (Juniper) fruit oil, Mangifera indica (Mango) juice,Hydrolyzed verbascum thapsus flower, Hamamelis virginiana (Witchhazel) leaf extract (*), Citrus limon (Lemon) juice extract, Phenethylalcohol, Linum usotatissimum (Linseed) seed extract (*), Verbenaofficinalis flower\/leaf extract, Passiflora edulis fruit juice, Sodium lactate, Sodium PCA, Glycine, Fructose, Undecyl alcohol, Niacinamide, Inositol, Linalool, Lactic acid, Benzyl alcohol, Sodium benzoate, Panthenol, Limonene, Glycolic acid, Citric acid.\u003c\/p\u003e\n\u003cp\u003e*From organic agriculture\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MY.ORGANICS","offers":[{"title":"Default Title","offer_id":48104117469527,"sku":"","price":29.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/D64BA8AE-57BA-4D2F-9E54-A9927FF4F25F.jpg?v=1781181040"},{"product_id":"my-organics-my-pure-butteer","title":"MY.ORGANICS MY.PURE BUTTER - Nourishing and hydrating pre-shampoo pack","description":"\u003cp\u003eThis product is made with a high percentage of natural ingredients or components, respecting people and the environment.🍀\u003c\/p\u003e\n\u003cdiv class=\"elementor-element elementor-element-69455a8 e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"69455a8\" data-element_type=\"container\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-3c713f9 elementor-widget-mobile__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"3c713f9\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-shortcode\"\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-element elementor-element-70ba66f e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"70ba66f\" data-element_type=\"container\" id=\"descrizione\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-2f83534 elementor-tabs-view-horizontal elementor-widget elementor-widget-tabs\" data-id=\"2f83534\" data-element_type=\"widget\" id=\"product-tab\" data-widget_type=\"tabs.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-tabs\"\u003e\n\u003cdiv class=\"elementor-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\"\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Butter – Nourishing and hydrating pre-shampoo pack\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFORMAT: 100 ML\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Butter\u003c\/span\u003e\u003cspan\u003e it is an intensive treatment \u003c\/span\u003e\u003cspan\u003epre-shampoo\u003c\/span\u003e\u003cspan\u003e with a rich and buttery texture, designed to nourish and take care of \u003c\/span\u003e\u003cspan\u003eskin and hair\u003c\/span\u003e\u003cspan\u003e before cleansing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe formula, with \u003c\/span\u003e\u003cspan\u003e98.75% certified natural origin ingredients\u003c\/span\u003e\u003cspan\u003e, is enriched with \u003c\/span\u003e\u003cspan\u003eShea Butter and Cocoa Butter\u003c\/span\u003e\u003cspan\u003e, ingredients with nourishing and emollient cosmetic properties that help make hair smoother \u003c\/span\u003e\u003cspan\u003esoft, elastic and bright\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe essential oils of \u003c\/span\u003e\u003cspan\u003eJuniper, Lavender and Eucalyptus\u003c\/span\u003e\u003cspan\u003e, characteristic of the MY.PURE line, complete the treatment and contribute to its sensorial experience.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUsed before shampooing and left to act \u003c\/span\u003e\u003cspan\u003e8–15 minutes\u003c\/span\u003e\u003cspan\u003e, MY.PURE Butter represents a truly intensive treatment to include in your routine when skin and hair need greater care and nourishment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIDEAL FOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAll hair types, especially for those who want an intensive pre-shampoo treatment with a nourishing and hydrating action. Ideal for hair that appears dry, dull or in need of greater softness and care.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eIntensive treatment to be used before shampooing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNourishes and hydrates scalp and hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps make the hair fiber softer and more elastic\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIt helps to improve the brightness of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRich formula with Shea Butter and Cocoa Butter\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eContains 98.75% certified natural origin ingredients\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal as a periodic treatment within the MY.PURE routine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMAIN INGREDIENTS\u003c\/strong\u003eI\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSHEA BUTTER:\u003c\/span\u003e\u003cspan\u003e ingredient with nourishing and emollient cosmetic properties, helps take care of the hair fiber and keep hair soft and elastic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCOCOA BUTTER:\u003c\/span\u003e\u003cspan\u003e contributes to the nourishing action of the treatment and helps improve the softness and cosmetic quality of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eJUNIPER:\u003c\/span\u003e\u003cspan\u003e characteristic ingredient of the MY.PURE line, contributes to the botanical and sensorial profile of the treatment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLAVENDER:\u003c\/span\u003e\u003cspan\u003e completes the formula with its characteristic aromatic and botanical component.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEUCALYPTUS:\u003c\/span\u003e\u003cspan\u003e contributes to the fresh sensorial experience that characterizes the MY.PURE line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBefore shampooing, distribute \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Butter\u003c\/span\u003e\u003cspan\u003e on \u003c\/span\u003e\u003cspan\u003eskin and hair\u003c\/span\u003e\u003cspan\u003e, applying the product evenly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLeave to act for \u003c\/span\u003e\u003cspan\u003e8–15 minutes\u003c\/span\u003e\u003cspan\u003e. For a more intensive treatment, you can use a \u003c\/span\u003e\u003cspan\u003ecap or warm turban\u003c\/span\u003e\u003cspan\u003e during the exposure time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOnce finished, rinse thoroughly and proceed with normal cleansing using shampoo.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor a coordinated routine, continue with \u003c\/span\u003e\u003cspan\u003eMY.PURE Shampoo\u003c\/span\u003e\u003cspan\u003e and the treatment best suited to your hair's needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMY.PURE Butter is a \u003c\/span\u003e\u003cspan\u003epre-shampoo treatment\u003c\/span\u003e\u003cspan\u003e, so it should be used \u003c\/span\u003e\u003cspan\u003ebefore cleansing\u003c\/span\u003e\u003cspan\u003e and not like a normal mask after shampooing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDistribute the product evenly, adapting the quantity to the length, density and needs of your hair. Let it act for \u003c\/span\u003e\u003cspan\u003e8–15 minutes\u003c\/span\u003e\u003cspan\u003e and pay particular attention to the areas that need more nourishment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOn fine hair use a moderate amount, while on thicker, drier or fuller hair you can modulate the quantity based on the needs of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor a more intense ritual, use a warm cap or turban during the application time. Then rinse and proceed with your normal washing routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWARNINGS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvoid contact with eyes. In case of contact, rinse thoroughly. For external use only. For the complete list of ingredients and the most up-to-date warnings, always refer to the original product packaging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eALSO DISCOVER THE COMPLETE LINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete your routine with all the products in the line \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE\u003c\/span\u003e\u003cspan\u003e, formulated with certified natural ingredients to cleanse, nourish and illuminate hair while respecting its natural balance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/rutigliano-parrucchieri.myshopify.com\/collections\/my-organics-my-pure\"\u003e\u003cb\u003eDISCOVER THE ENTIRE MY.PURE COLLECTION\u003c\/b\u003e\u003c\/a\u003e \u003c\/p\u003e\n\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003cstrong\u003eCOMPOSITION\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"elementor-tab-content-4983\" class=\"elementor-tab-content elementor-clearfix elementor-active\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-4983\" tabindex=\"0\"\u003e\n\u003cp\u003eAqua [Water] (Eau), Cetearyl alcohol, Glycerin, Butyrospermum parkii (Shea) butter,Theobroma cacao (Cocoa) seed butter, Undecane, Cetearyl glucoside, Tridecane, Dicaprylyl ether, Sorbitanolivate, Lavandula hybrida oil, Eucalyptus globulus leaf oil, Juniperus communis (Juniper) fruit oil, Hydrolyzedverbascum thapsus flower, Verbena officinalis flower\/leaf extract, Linum usotatissimum (Linseed) seed extract(*), Hamamelis virginiana (Witch hazel) leaf extract (*), Tocopherol, Limonene, Linalool.\u003c\/p\u003e\n\u003cp\u003e*From organic agriculture\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MY.ORGANICS","offers":[{"title":"Default Title","offer_id":48104118485335,"sku":"","price":32.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/59ACE3AC-1F4C-4847-9B55-95F3831FE43A.jpg?v=1781182006"},{"product_id":"my-organics-my-pure-oil","title":"MY.ORGANICS MY.PURE OIL – Nourishing and reconstructive pre-shampoo oil","description":"\u003cdiv class=\"elementor-element elementor-element-69455a8 e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"69455a8\" data-element_type=\"container\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-3c713f9 elementor-widget-mobile__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"3c713f9\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-shortcode\"\u003e\n\u003cdiv class=\"custom-bio-message\"\u003eThis product is made with a high percentage of natural ingredients or components, respecting people and the environment.🍀\u003c\/div\u003e\n\u003cdiv class=\"custom-bio-message\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-element elementor-element-70ba66f e-flex e-con-boxed e-con e-parent e-lazyloaded\" data-id=\"70ba66f\" data-element_type=\"container\" id=\"descrizione\"\u003e\n\u003cdiv class=\"e-con-inner\"\u003e\n\u003cdiv class=\"elementor-element elementor-element-2f83534 elementor-tabs-view-horizontal elementor-widget elementor-widget-tabs\" data-id=\"2f83534\" data-element_type=\"widget\" id=\"product-tab\" data-widget_type=\"tabs.default\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv class=\"elementor-tabs\"\u003e\n\u003cdiv class=\"elementor-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\"\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Oil – Nourishing and reconstructive pre-shampoo oil\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFORMAT: 100 ML\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eMY.ORGANICS MY.PURE Oil is a professional pre-shampoo treatment with a nourishing and reconstructive action, suitable for all skin and hair types.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eIts formula with Jojoba oil and Apricot kernel oil helps nourish and care for the hair fiber without weighing it down. The presence of Sunflower, Aloe and Calendula oil completes the treatment, contributing to the care of skin and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eIt also contains hydrolyzed Mullein flowers, a characteristic ingredient of the formula, designed to capture UV radiation and transform it into visible light, helping to give hair a particular shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAIAB certified, it contains 97.3% ingredients of natural origin and is designed as a treatment to be carried out before shampooing, with a dedicated application time. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIDEAL FOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAll skin and hair types, especially for those who want a nourishing and reconstructive pre-shampoo treatment. It is also suitable for dry, frizzy, fine, curly, blond or bleached hair and for scalp subject to flaking. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eNourishes and helps restructure the hair fibre\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eActs as an intensive treatment before shampooing\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps fortify hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eNourishes without weighing down the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eIt helps to give softness and brightness\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all skin and hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eContains 97.3% ingredients of natural origin\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eAIAB certified\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMAIN INGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e JOJOBA OIL: helps nourish and take care of the hair fiber without weighing it down.\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAPRICOT KENUT OIL: completes the nourishing and reconstructive action of the treatment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eSUNFLOWER: helps keep hair soft and shiny.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eALOE: helps maintain hydration and completes the cosmetic action of the formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e C\u003cspan\u003eALENDULA: botanical ingredient that contributes to the care of the skin and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eVERBASCU: the hydrolyzed mullein flowers present in the formula are used for their particular ability to interact with UV radiation, helping to enhance the shine of the hair. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eDistribute MY.ORGANICS MY.PURE Oil evenly on the scalp and hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eLeave to act for 8–15 minutes. For a more intensive treatment, it can also be used with a warm turban or cap.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAt the end of the application time, proceed with normal cleansing using shampoo. To complete the MY.PURE routine, continue with MY.PURE Shampoo and MY.PURE Conditioner. \u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eMY.PURE Oil should be used before shampooing, not as a normal finishing oil. Distribute it evenly on the scalp and hair, adapting the quantity to the length and structure of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eFor a more intense treatment, leave the product to act respecting the application time of 8-15 minutes. On fine hair use a moderate amount to avoid unnecessarily saturating the fiber; on thicker, drier or sensitized hair, distribute it carefully on the areas that need more nourishment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAfter the exposure time, proceed with thorough cleansing. For a coordinated routine, combine it with MY.PURE Shampoo and MY.PURE Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWARNINGS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eAvoid contact with eyes. In case of contact, rinse thoroughly. For external use only. For the complete list of ingredients and the most up-to-date warnings, always refer to the original product packaging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eALSO DISCOVER THE COMPLETE LINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete your routine with all the products in the line \u003c\/span\u003e\u003cspan\u003eMY.ORGANICS MY.PURE\u003c\/span\u003e\u003cspan\u003e, formulated with certified natural ingredients to cleanse, nourish and illuminate hair while respecting its natural balance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/rutigliano-parrucchieri.myshopify.com\/collections\/my-organics-my-pure\"\u003e\u003cb\u003eDISCOVER THE ENTIRE MY.PURE COLLECTION\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCOMPOSITION\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"elementor-tab-title elementor-tab-mobile-title elementor-active\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-4981\" aria-expanded=\"true\" tabindex=\"0\"\u003eDodecane, Dicaprylyl ether, Lauryl lactate, Coco-caprylate, Ethylhexyl palmitate, Octyldodecanol, Simmondsia chinensis(Jojoba) seed oil, Squalane, Prunus armeniaca (Apricot) kernel oil, Tocopherol, Lavandula hybrida oil, Hydrolyzed verbascum thapsusflower, Eucalyptus globulus leaf oil, Aloe barbadensis extract (*),Juniperus communis (Juniper) fruit oil, Helianthus annuus (Sunflower)seed oil (*), Calendula officinalis flower extract (*), Glycerin, Benzylalcohol, Limonene, Linalool.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"elementor-tab-content-4982\" class=\"elementor-tab-content elementor-clearfix elementor-active\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-4982\" tabindex=\"0\"\u003e\n\u003cdiv id=\"elementor-tab-content-4983\" class=\"elementor-tab-content elementor-clearfix elementor-active\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-4983\" tabindex=\"0\"\u003e\n\u003cp\u003e*from organic agriculture\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MY.ORGANICS","offers":[{"title":"Default Title","offer_id":48104118944087,"sku":"","price":48.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/1DBAD798-B57D-42D9-BFB0-1943CA9205A8.jpg?v=1781183748"},{"product_id":"kit-my-organics-my-pure","title":"MY.ORGANICS - MY.PURE Kit 4 Products – Complete routine for all hair types","description":"\u003cp\u003e\u003cstrong\u003eMY.ORGANICS MY.PURE Kit 4 Products – Complete routine for all hair types\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE KIT CONTAINS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Shampoo – 250 ML\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Conditioner – 250 ML\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Biphasic – 100 ML\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Oil – 100 ML\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eMY.ORGANICS MY.PURE Kit\u003c\/span\u003e\u003cspan\u003e it's a complete routine in \u003c\/span\u003e\u003cspan\u003e4 steps\u003c\/span\u003e\u003cspan\u003e designed to accompany hair care from cleansing to treatment and finishing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe line \u003c\/span\u003e\u003cspan\u003eMY.PURE\u003c\/span\u003e\u003cspan\u003e it is suitable for all hair types and is characterized by \u003c\/span\u003e\u003cspan\u003e98.5% ingredients of natural origin\u003c\/span\u003e\u003cspan\u003e and a pleasant sensorial experience with essential oils of \u003c\/span\u003e\u003cspan\u003eJuniper, Lavender and Eucalyptus\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe kit combines four complementary products to create a complete routine: \u003c\/span\u003e\u003cspan\u003eMY.PURE Oil\u003c\/span\u003e\u003cspan\u003e as a nourishing and reconstructive pre-shampoo treatment, \u003c\/span\u003e\u003cspan\u003eMY.PURE Shampoo\u003c\/span\u003e\u003cspan\u003e for cleansing, \u003c\/span\u003e\u003cspan\u003eMY.PURE Conditioner\u003c\/span\u003e\u003cspan\u003e for treatment and combability e \u003c\/span\u003e\u003cspan\u003eMY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e to complete the routine without rinsing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAn ideal solution for those who want a coordinated and complete routine, with products from the same line to be used in the different phases of hair care.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIDEAL FOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAll hair types. Ideal for those who want a complete routine for daily hair care, characterized by a high percentage of ingredients of natural origin and aromatic notes of \u003c\/span\u003e\u003cspan\u003eJuniper, Lavender and Eucalyptus\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eComplete routine in 4 steps\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eContains 98.5% ingredients of natural origin\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIt accompanies hair care from cleansing to finishing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps keep hair soft, well-groomed and manageable\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCombines cleansing, treatment, two-phase product and oil\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for creating a coordinated routine with MY.PURE products\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCharacterized by the essential oils of Juniper, Lavender and Eucalyptus\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCHARACTERISTIC INGREDIENTS OF THE LINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eJUNIPER:\u003c\/span\u003e\u003cspan\u003e characteristic ingredient of the MY.PURE line, it contributes to the botanical profile and the particular aromatic experience of the routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLAVENDER:\u003c\/span\u003e\u003cspan\u003e completes the botanical and sensorial component of the line with its characteristic aromatic note.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEUCALYPTUS:\u003c\/span\u003e\u003cspan\u003e contributes to the fresh and distinctive profile that characterizes the sensorial experience of the MY.PURE line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTHE 4 STEPS OF THE ROUTINE\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e1. MY.PURE OIL – 100 ML\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNourishing and reconstructive treatment \u003c\/span\u003e\u003cspan\u003epre-shampoo\u003c\/span\u003e\u003cspan\u003e, suitable for all skin and hair types. It is applied before cleansing and left to act \u003c\/span\u003e\u003cspan\u003e8–15 minutes\u003c\/span\u003e\u003cspan\u003e, helping to nourish and take care of the hair fiber.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e2. MY.PURE SHAMPOO – 250 ML\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAfter treatment with MY.PURE Oil, proceed with MY.PURE Shampoo. Gently cleanses skin and hair and prepares hair for subsequent routine treatments.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e3. MY.PURE CONDITIONER – 250 ML\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eCompletes the washing and treatment phase, helping to improve the softness, combability and manageability of the lengths.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e4. MY.PURE BIPHASIC – 100 ML\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBiphasic treatment that completes the MY.PURE routine. Before use, shake the bottle to mix the two phases correctly and apply according to the specific product instructions.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE IT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBegin the routine by applying \u003c\/span\u003e\u003cspan\u003eMY.PURE Oil\u003c\/span\u003e\u003cspan\u003e on the skin and hair. Distribute evenly and leave to act \u003c\/span\u003e\u003cspan\u003e8–15 minutes\u003c\/span\u003e\u003cspan\u003e. For a more intense treatment, it can also be used with a warm turban or cap.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAt the end of the exposure time, proceed with \u003c\/span\u003e\u003cspan\u003eMY.PURE Shampoo\u003c\/span\u003e\u003cspan\u003e, applying it to wet hair and gently massaging the scalp. Rinse thoroughly and repeat if necessary.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eContinue with \u003c\/span\u003e\u003cspan\u003eMY.PURE Conditioner\u003c\/span\u003e\u003cspan\u003e, distributing it along the lengths and ends. Leave to act according to the instructions on the package and rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete the routine with \u003c\/span\u003e\u003cspan\u003eMY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e. Always shake the bottle before use to correctly mix the two phases and apply the product according to the methods indicated on the package.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE ADVICE OF ENZO RUTIGLIANO HAIRDRESSERS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo use the MY.PURE routine correctly it is important to respect the order of the products. \u003c\/span\u003e\u003cspan\u003eMY.PURE Oil is the first step and should be used before shampooing\u003c\/span\u003e\u003cspan\u003e, not like a normal finishing oil.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDistribute it on the scalp and hair and leave to act for \u003c\/span\u003e\u003cspan\u003e8–15 minutes\u003c\/span\u003e\u003cspan\u003e, modulating the quantity based on the length and structure of the hair. Then proceed with Shampoo and Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComplete the routine with \u003c\/span\u003e\u003cspan\u003eMY.PURE Biphasic\u003c\/span\u003e\u003cspan\u003e, remembering to always shake the bottle before use to mix the two phases correctly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWARNINGS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvoid contact with eyes. In case of contact, rinse thoroughly. For external use only. For ingredients, instructions for use and specific warnings, always refer to the packaging of the individual products.\u003c\/span\u003e\u003c\/p\u003e","brand":"MY.ORGANICS","offers":[{"title":"Default Title","offer_id":50616668520791,"sku":null,"price":169.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/files\/10E6148A-4AD9-4258-A79B-C52FE0F0F1E9.jpg?v=1781243830"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5224\/4567\/collections\/FD861F6A-256C-4D73-A56D-E8B68732615C.jpg?v=1763127318","url":"https:\/\/enzorutiglianoparrucchieri.com\/en\/collections\/my-organics-my-pure-natural-treatment.oembed","provider":"Enzo Rutigliano Parrucchieri","version":"1.0","type":"link"}